Brand News
Ideas for Strengthening Rotary's Brand                 November 2020
NEW! People of Action Videos 

Rotary's newest video, Rotary Responds, shows how Rotary members around the world take action in times of crisis. Visit to download Rotary’s latest video. Be sure to share this on your club website, social media channels, and with friends to spread the word that we are people of action. 
What's New on the Brand Center? 
Customizable Template for Virtual Meeting Backgrounds
Create your own club-branded virtual meeting background with our new template. It’s easy to use and can be found under Club Resources in the Materials section.
End Polio Now Logo Visual Guidelines

Follow this guide to properly brand your communications using the End Polio Now Logo. Find colors and layout examples for the logo in combination with your club, district, or zone logo. 
More Videos 

Watch the video "Anytown," to find new ways to adapt and grow Rotary membership.
"Voices of Members," shows members from around the world and their COVID-19 projects.
What's New on the Learning Center? 
Our Logo: Representing Rotary 

Learn how you can strengthen Rotary's brand by using logos in accordance with our global guidelines. This course will show you how to customize your Rotary, Rotaract, or Interact logo for your club, district, or zone.
Virtual Convention Breakout: The Rotary Brand

Learn about the importance of promoting Rotary to the public in a consistent and compelling way. This presentation includes in-depth discussions with experts on how clubs can strengthen and protect our brand.
Promoting Your Club as People of Action

Take this course to learn how to build awareness of Rotary and the impact your club makes in the community by promoting your club as people of action.
People of Action helps define Rotary for those who don’t know us.  Describing and showing Rotary members taking action in their communities creates a personal connection with the public and expands our reach.

Do you have an example of your club taking action in your community? Submit your story, and you might be featured in an upcoming ad, newsletter, or convention breakout!
Rotary International
One Rotary Center, 1560 Sherman Ave., Evanston, IL 60201-3698, USA
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